….to be in the business.
A whole lotta distribution channels and not enough content.
Anita was married off at age fourteen to a drunkard who physically abused her.
When she met Giuseppe Garibaldi she simply left her husband and joined Garibaldi on his ship, the Rio Pardo, and became his common-law wife.It was the first time she was ever at sea and she quickly became an able-bodied seaman and a fierce sword fighter. Legend has it that, at the point of her sword, she forced cowardly shipmates to fight.
“I don’t want the world to know, I don’t want my heart to show, Two faces have I…”
– Songwriters: Twyla Herbert, Lou Christie
I have a vocation and an avocation. Both, equally important. My vocation puts food on the table, a roof over my head and allows me to purchase goods and services to support a lifestyle. It also allows me to pursue my avocation (the creation of a feature film) by supplying a meager cash-flow and credit to finance the entire endeavor. I disagree, however, with the dictionary definition of avocation; a subordinate occupation pursued in addition to one’s vocation, as it is actually the driving force behind my ‘job’.
There are two “me’s”. They have blended into one and they feed off of each other. These two business development professionals work in tandem to achieve success. In fact, the skills I apply to producing a film supplant the 38 years of learned and acquired skills I’ve brought to my job as a marketer and a biz-dev consultant.
It isn’t easy. And I’ve been working 14-16 hour days for the past five years. But when things get rough, and a set-back or challenge slaps me down, I just turn the other cheek.
In five days, we are launching Phase II of the fundraising for our film – Anita. This initiative is being done through a Crowdsourcing/Crowdfunding campaign. I have hired a group of global professionals. The project itself is being spearheaded by Producer of Marketing & Distribution, Brian Briskey of PMD Partners out of Austin, Texas. Coordinating with him is Social Strategy consultant, Naomi Assraf from San Francisco. The Social Media ground troops consist of Mary Losey as Social Media manager, Cristiana Neves-Miller our Portuguese/Spanish Soc. Media expert and, long-time team-member and marketing professional, Jessica Orlandino spearheading the Italian online reach out